Glossaire
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A sales associate, often referred to as the front-line representative of a retail establishment, plays a pivotal role in creating positive customer experiences and driving sales.
These individuals are the face of the company, responsible for interacting with shoppers, assisting them in finding products, and ensuring they have a seamless and satisfying shopping experience.
A sales associate (aka salesperson or sales worker) is an employee who works in the retail industry and is responsible for assisting customers with their shopping needs and promoting the sale of products or services.
Sales Associates are often the first point of contact for customers when they enter a store, and their primary goal is to provide excellent customer service while helping customers find the products they're looking for.
The skills of sales associates are as follows:
The responsibilities of sales associates are as follows:
A seasonal sales associate is a temporary retail employee hired during peak shopping seasons like holidays or back-to-school periods.
They support regular staff by handling increased customer traffic, restocking merchandise, and assisting in sales.
Though short-term, this role plays a vital part in boosting store performance during high-demand times.
A lead sales associate is a senior team member who not only performs standard sales associate duties but also guides and supports junior staff.
They often assist in training, opening or closing the store, and ensuring sales goals are met, acting as a bridge between the sales team and store management.
The core sales associate duties include greeting customers, understanding their needs, recommending products, processing transactions, and maintaining store cleanliness.
They are essential in creating a positive shopping experience and driving sales by offering excellent customer service and product knowledge.
On average, a sales associate in the US earns between $12 to $17 per hour, depending on location, experience, and industry.
Some positions may also offer commissions or bonuses based on performance, especially in high-volume or luxury retail settings.
To become a sales associate:
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